90 Seconds or Less

I’ve had the distinct privilege over the last couple of years to work very closely with Ben Lewis. Ben is the owner of Perception, Inc., a public relations firm in Gaithersburg, Maryland that maintains a focus on helping financial advisors… communicate. He’s helped (and continues to help) me hone my written and verbal communication skills—and that’s no small task… because I write… and say… a lot!

Those who know me know that I have a tendency to use MORE words than FEWER in any given circumstance. But Ben also knows that I’m also pretty competitive and would be likely to accept most challenges when the proverbial gauntlet is thrown… so he tricked me. He suggested we create a series of super SHORT videos in which I attempt to break down relatively complex personal finance topics—in UNDER 90 seconds.

And off we went. The idea was to take simple forms of communication and infuse them with some visual aid and a sense of humor to make some entertaining but meaningful points in an ultra-short format to fit our busy schedules. We have 10 of them “in the can,” and we’re happy to present the first five to you for this installment of the Crossroads Conversation. We’d love to hear your positive AND negative feedback!

So, without further delay, we are pleased to introduce you to Personal Finance in 90 Seconds or Less.